Amazon glossary
What is SKU?
SKU stands for Stock Keeping Unit.
- SKU — Stock Keeping Unit
- A SKU (Stock Keeping Unit) is your own internal code for one specific product variant you sell — a given size, colour or pack. You assign SKUs; Amazon assigns ASINs. Tracking profit and stock per SKU is how you see which exact products make money.
In depth
SKUs are seller-defined and let you manage inventory, cost and profit at the variant level. One ASIN (Amazon’s product ID) can map to your SKU. Because fees, returns and ad spend differ by product, per-SKU profit — not a blended account number — is what reveals the items quietly losing money.
How AIAdKing handles SKU
AIAdKing computes true profit per SKU after fees, returns and ad spend, and forecasts restock per SKU — so you act on the exact products, not an average.
Related terms
SKU — quick answers
What is SKU (Stock Keeping Unit)?
A SKU (Stock Keeping Unit) is your own internal code for one specific product variant you sell — a given size, colour or pack. You assign SKUs; Amazon assigns ASINs. Tracking profit and stock per SKU is how you see which exact products make money.
How does AIAdKing handle SKU?
AIAdKing computes true profit per SKU after fees, returns and ad spend, and forecasts restock per SKU — so you act on the exact products, not an average.
Put SKU on autopilot.
AIAdKing optimizes your Amazon ads every night — previewable in shadow mode, flat price, no commission.
Start free for 14 days₹2,499/month (or ₹27,999/year) after trial. Cancel anytime.